Meta, the parent company of Facebook, Instagram, and WhatsApp, has announced the launch of a new verification service that will allow customers to validate their social media accounts.
Mark Zuckerberg, co-founder of Meta, announced this on his Facebook page on Sunday.
Customers would be able to verify their accounts using government-issued identification cards, according to Meta.
According to the information, the new premium verification service, Meta verified, will also include impersonation protection from fake accounts and direct access to customer support.
"This new feature is about increasing authenticity and security across our services. Meta Verified costs $11.99 per month on the web and $14.99 per month on iOS. We'll start in Australia and New Zealand this week and more countries soon,” the statement reads.
Features for paid verification subscriptions have become a trend since American billionaire, Elon Musk, made verification badges purchasable after his official Twitter takeover in October 2022.
The 51-year-old introduced the standard blue and gold tick verification badges. The new Twitter feat offers blue verification badges to individual accounts that pay for the Twitter subscription, while the gold verification badge is reserved specifically for official business accounts.