Speaking at the event, Adekunle Olanrewaju, the CEO of Fanfaro Oil Nigeria, expressed his excitement to have a professional like Jaybash on board as their brand ambassador. Nigerians can look forward to seeing Jaybash as the face of the brand on TV, on billboards, on social media, at events, and everywhere.
Jaybash, while accepting the appointment, expressed his excitement to be a part of the brand and acknowledged the brand for the evident part this decision would play in the corporate social responsibility space. He added that in Nigeria, the government does not recognise drifting cars as a sport.
Hence, groups like the Drift Hunters legally practice in private spaces to avoid public disturbance. It is also a high-risk activity, so “we got our helmets, we made racing suits and we put roll cages in our cars,” he said.
The partnership between Fanfaro Oil and Jaybash represents a step towards recognising car drifting as a sport in Nigeria. The Drift Hunters group has been working hard to make car drifting a recognised mark in the country, and with the support of brands like Fanfaro Oil, they are making progress.
Jaybash is a well-known figure in the car drifting community in Nigeria. His appointment as the brand ambassador for Fanfaro Oil will help further promote the brand's values and mission. With his vast experience and expertise in car drifting, Jaybash will be an asset to the brand and help connect with a younger and more diverse audience.
Fanfaro Oil is a leading brand in the oil and gas industry, providing quality lubricants for all types of engines. The brand is committed to providing high-quality products that meet the needs of its customers, and the appointment of Jaybash as the brand ambassador is part of its efforts to connect with its customers more meaningfully.